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About 8,000 people attended Eudemonia 2026 at the Palm Beach County Convention Center, according to founder Sean Hoess. The three-day event combined fitness and wellness activities, talks from more than 150 speakers and an expo featuring more than 160 brands; organizers say attendance grew from more than 5,000 in 2025.
Eudemonia 2026 drew about 8,000 people to the Palm Beach County Convention Center in West Palm Beach, according to founder and CEO Sean Hoess, as the event brought longevity discussions, wellness activities and more than 160 brands together over three days. Hoess told Athletech News that attendance exceeded the more than 5,000 people who came through the event in 2025, while the overall scale and future growth prospects remain tied to organizers’ estimates and plans.
The program combined breathwork, meditation and strength sessions with talks and an expo floor. More than 150 speakers from health academia, longevity and performance took part, according to the report. Attendees could hear from figures including Andrew Huberman, Kelly Slater and Tom Brady, as well as physicians Jessica Shepherd and Robin Berzin. The event also featured sessions led by former CrossFit Games champion Jason Khalipa, including instruction on power clean technique.
Hoess said a last-minute increase in registrations pushed attendance beyond the organizers’ goals. He also told Athletech News that another 5,000 to 6,000 people were present around the Sofi Tukker 5K and a Head and the Heart concert. The report does not specify whether those additional people were counted separately from the approximately 8,000 who passed through the event doors.
The expo included more than 160 brands across diagnostics, wearables, supplements, recovery and performance. Companies used the event to debut or preview products, including Shiftwave’s nervous-system regulation system, a hair analysis test from Rose Health and a home air-quality analysis system from Lution. Levl introduced an at-home strength training system. These were company product announcements and previews, not independent assessments of product performance.
A Larger Platform for Longevity Brands
The reported increase in attendance gives organizers and exhibitors evidence that a sizable audience is interested in longevity, fitness and wellness programming. For brands, the event offers a place to present products and meet customers; for visitors, it brings expert talks and hands-on demonstrations into one venue. The reported turnout, however, does not by itself establish the size of the wider longevity market or show that attendees adopted the products and practices they encountered.
The event also reflects a tension within the wellness business: companies are promoting emerging tools and protocols while the scientific evidence for some offerings may be limited. Hoess said the program aims to include brands with some scientific support, including newer approaches, and to bring competing perspectives to the stage. That makes clear evaluation of claims important for people deciding whether to spend money or change health routines.
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From 2025 Turnout to 2026 Growth
Eudemonia’s reported attendance rose from more than 5,000 in 2025 to about 8,000 in 2026, according to the event’s founder. The report does not provide audited ticketing figures or explain whether the counting method was identical in both years, so the numbers are best understood as organizer-reported attendance rather than a verified comparison.
The event’s format extended beyond talks and product displays. Before the official weekend, Aion hosted a beach walk with weighted vests, followed by movement and breathwork activities. During the event, fitness classes ran alongside panels and the expo. Hoess described the speaker program as educational rather than sales-focused, while exhibitors said attendees ranged from newcomers to people with more detailed knowledge of health and performance topics.
“It’s very hard to reach people nowadays, but slowly, word of mouth has been spreading.”
— Sean Hoess, Eudemonia founder and CEO, speaking to Athletech News
Attendance Counts and Evidence Limits
The attendance figures come from organizer Sean Hoess, and the source report does not cite an independent count. It also leaves unclear how the 5,000 to 6,000 people associated with the 5K and concert relate to the roughly 8,000 who passed through the convention center. The basis for comparing the 2025 and 2026 totals is not described.
It is also not clear how many product launches will reach customers, what they will cost, or what evidence supports the health-related claims associated with individual offerings. The report describes some products as newly launched or previewed but does not provide independent testing, clinical findings or regulatory details. Statements by speakers and companies should not be treated as established medical conclusions.
Organizers Eye Further Expansion
Hoess told Athletech News that he sees room for Eudemonia to grow in future years. The report does not provide dates, attendance targets, venue plans or details about the next edition. Organizers’ next public announcement will clarify whether the event will return to West Palm Beach and how its programming and exhibitor lineup may change.
For the products featured at the expo, the next milestones vary by company. Lution said it expected its home air-quality analysis system to ship within weeks of the event, but the report does not confirm a shipping date or subsequent availability. Other launch details and evidence behind product claims remain to be established.
Key Questions
How many people attended Eudemonia 2026?
Founder Sean Hoess told Athletech News that about 8,000 people passed through the West Palm Beach event. The report does not cite an independent attendance audit.
How did attendance compare with 2025?
Hoess reported more than 5,000 attendees in 2025, compared with about 8,000 in 2026. The source does not explain whether the figures were counted using the same method.
What was featured at the event?
The three-day program included fitness and wellness activities, talks from more than 150 speakers and an expo with more than 160 brands focused on areas such as diagnostics, wearables, recovery and performance.
Were the products shown at Eudemonia independently validated?
The report describes company launches and previews but does not provide independent testing or clinical evidence for the products. Product announcements and speaker claims should not be read as proof of health benefits.
Source: athletechnews.com
